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MALLS & RETAIL

FOOTFALL FOLLOWS THE EXPERIENCE.

Visitors may come for a store, but they remember the parking, the washroom, the helpdesk and the walk. We audit the complete visitor and shopper journey.

Mall JourneyRetail Mystery ShopHelpdeskSecurityHousekeepingBrand Compliance

THE PROBLEM

A mall is judged by its worst touchpoint.

A great anchor store can't compensate for a confusing car park, an unclean washroom, or a helpdesk that shrugs. Visitors experience the whole property — and rate it as one.

Brands inside the mall have their own standards. Managing property services and tenant brand compliance together is where consistency gets hard.

THE JOURNEY WE AUDIT

Touchpoint by touchpoint.

  1. 01

    Entry & Security

    Greeting, screening, efficiency, courtesy

  2. 02

    Parking

    Availability, guidance, lighting, assistance

  3. 03

    Wayfinding & Signage

    Clarity, placement, condition

  4. 04

    Helpdesk & Services

    Response, knowledge, attitude

  5. 05

    Store Interaction

    Sampled retail service and selling standards

  6. 06

    Facilities

    Washrooms, housekeeping, seating, ambience

WHAT WE INSPECT

The checklist behind the report.

Every item maps to a checkpoint with an evidence expectation — nothing in the report exists without an observation behind it.

  • Entry and security screening experience
  • Parking — availability, guidance, lighting and assistance
  • Signage and wayfinding standards
  • Helpdesk response, knowledge and attitude
  • Housekeeping and washroom standards across zones
  • Food-court service observations
  • Retail mystery shop — sampled store interactions
  • Safety-service observations and brand compliance

EVIDENCE APPROACH

Findings are observations, not opinions.

01

Zone-by-zone facility observations with timings

02

Photographic evidence where permitted

03

Sampled retail interactions scored on selling standards

04

Visitor-journey structure, not checklist-in-a-vacuum

HOW THE AUDIT RUNS

From brief to report.

  1. 01

    Scope the property

    We map zones, services and journey checkpoints

  2. 02

    Match the auditor

    A retail/mall-experienced auditor visits as a visitor

  3. 03

    The visit

    A complete visitor journey across touchpoints

  4. 04

    Verification

    Internal quality review of evidence and report

  5. 05

    Debrief

    Findings, scores and corrective actions with management

SCORECARD EXAMPLE

What a scored report looks like.

Section scores roll up to one executive score. Every section score is the weighted average of its checkpoints — each tied to evidence.

Entry & Security

92

Parking

78

Signage & Wayfinding

88

Helpdesk

85

Housekeeping & Washrooms

81

Retail Interactions

90

ILLUSTRATIVE EXAMPLE — ACTUAL SCORECARDS ARE CLIENT-CONFIDENTIAL.

RECOMMENDED PLANS

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QUESTIONS

Malls & Retail audit FAQs.

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